WELCOME TO HARDEDGEONLINE
STREETWEAR & SKATEBOARDING SPECIALISTS
VISIT US INSTORE IN MAIDENHEAD, BERKSHIRE
Hoodrich was founded in 2014 by Jay Williams.
Born and raised in Birmingham, Jay chose to turn his passion for underground streetwear, coupled with his musical influences and sartorial knowledge, into a business. With a ?200 start up, the first 30 tees were made. Fast forward to 2021, Hoodrich is the fastest growing streetwear brand the UK has seen. With an increasing presence in Europe, Hoodrich is gearing up to take on the world.?
Hoodrich embodies the struggle. The come up.
Jay aspires for the brand to be known worldwide and to be able to communicate with those who, like him, endeavour to go from nothing to something.